Jersey dresses and placental face cream

Yesterday afternoon I had drinks--I mean, a serious business meeting--with fashion designer Rachel Pally , a sassy mama if ever I met one. She lives in the 'hood, and owns two homes in the Franklin Hills, one for living in and one for designing sexy jersey dresses and capes and tops in. "I love Los Feliz, I want to raise my babies here," she sighed. She is the spitting image of Natalie Portman, and funny as hell. "I'm not putting placenta on my face," she said, when we stepped in to a spa called being in LA on Hillhurst and were invited to test out face creams called EMK Placental, made with actual placenta donated by Russian mothers. What's up with that, Russia?
Anyway, we hit it off in a big way. Pally was one of the first designers in town to get the jersey bug; in fact, they call her 'Jersey Girl', even though she's a native Angeleno. I forgot to ask if her long cream jersey dress was one of her own. "I always wear dresses," she said. "Sometimes people come up to me in Trader Joe's and ask me if I'm going to prom." Here is one of her creations:
We sipped prosecco (her) and rosé (me) at Vinoteca on Hillhurst and she told me how she had recently finished up her first plus-size collection, now on sale in Nordstrom . Apparently, not everyone in the L.A. fashion community was impressed to hear she was working on a collection for larger women. "It's kinda taboo," she said. "But I dont care--it was one of the best things I've ever done." She has received plenty of love from curvy gals who were psyched to hear she was creating dresses to fit their body shape.
She's 27, so I told her all about Saturn's Return, the mystical second coming-of-age that apparently hits women from their 27th to 31st years, and turns their lives upside down. "Are you ready?" I asked her, having myself just been royally shafted by Saturn over the last three years. "Yeah, awesome, bring it on!" she said.
Pally told me she had never received any formal fashion training. "I dont think you always need training. What you do need is your own original style, and chutzpah." She started designing and making clothes while studying at Berkeley. Her major was Cultural Geography, her minor was in Dance, which led to her spending a fair amount of time in the costuming department. That's where she first started dabbling with jersey, her fabric of choice. She's been hooked ever since.
She returned home to L.A., intending to become a city planner (!), but fate had other plans. One day, while wearing one of her own creations, she happened to drop by Slingting, the now-defunct gallery/boutique on Chinatown's Chungking Road. Owner Stacey Ernsdorff said she adored her dress, and asked to see more of her stuff, which Pally just happened to have in the back of her car ("Laundry," she explained). Ernsdorff invited her to sell her designs at the boutique ("back then they were all crazy, backless, flower appliqued and raw hemmed and deconstructed," says Pally), and from there, everything snowballed. She showed at L.A. Fashion week twice, built a thriving business and attracted a stellar celebrity clientele--and not a sketching or seamstressing class to her name.
You can buy Rachel Pally at Nordstrom and Bloomingdales, online at ShopBop.com, and at Lake on Rowena, Hilary Rush, and Diavolina. Her favorite designers are Phillip Lim, Stella McCartney and Marni. "I walk into Marni and I start sweating," said Pally, also a big fan of Opening Ceremony.
We asked for her definitive insider's guide to Los Feliz and Silverlake, and here's what she said. (Notice the total emphasis on yummy food--we love a girl who eats!!!)
Tortilla chips at Malo : "make sure to request the old-style ones"
India Sweets and Spices in Atwater
The Red Lion for beer
Fried chicken at The Kitchen
Backdoor Bakery: "the croissants are ridiculous"
Madame Matisse: "for the multi-grain salad"
Hot cholocate at Pazzo Gelato on Sunset: "serious and thick and rich and good"


